About Persona

Wear the Game That Shaped You.

Sport becomes more than something you play. The places, numbers and moments stay with you. Persona turns them into pieces you can carry every day.

Sport becomes more than something you play. The places, numbers and moments stay with you.

Shop your sport Discover the story

The beginning

It Starts With a Place.

A field you grew up on. A court you spent thousands of hours on. A lane, track or rink that became part of your routine.

Those places become part of your identity. We draw them exactly as they are — nothing added.

  • SoccerThe pitch
  • BasketballThe court
  • HockeyThe rink
  • TennisThe court
  • Track & FieldThe track
  • SwimmingThe lane

The design language

We Strip It Back to What Matters.

No oversized logos.

No novelty graphics.

No unnecessary detail.

Just the part of the game that means something to you.

  1. Aerial view of a soccer pitch on a rocky island

    01 · The place

    The pitch you grew up on.

  2. 02 · The symbol

    Reduced to its markings and nothing else.

  3. Gold soccer pitch pendant on a chain

    03 · The piece

    Classic Soccer Necklace. Engraved, not printed.

The same method runs across all six sports — the place first, the piece second.The same method runs across all six sports.

  • Basketball court pendant

    Basketball

  • Gold Cuban bracelet with a crossed hockey sticks bar

    Hockey

  • Tennis court pendant

    Tennis

  • Track oval pendant

    Track & Field

  • Swimming lane pendant

    Swimming

Personalization02 · Personalization

The Symbol Is Universal. The Story Is Yours.The symbol is universal. The story is yours.

Your sport is where the story starts. Your name, number, initials or crest are what make the piece yours.The pitch belongs to everyone who has played on one. What you put on it doesn't. A name, a number, a set of initials — the detail that makes the piece yours and nobody else's.

Athlete wearing a pendant engraved with a name and number A team wearing matching engraved Persona pieces

  • Player numberNumber only

  • Player nameName + number

  • Name + numberSilver or gold

  • No two the sameEngraved, not printed

Same design. Same restraint. One detail that only means something to the person wearing it.

  • Number
  • Name
  • Initials
  • Team crest
  • Custom logo
  • Custom message
Make it yours

What we believe03 · What we believe

We don't design around trends.We design around what stays with you.

Persona is rooted in personal connection rather than hype. A piece earns its place because the story behind it stays true — not because a season changed.

Identity, rituals, roots. Clean, timeless forms that speak quietly but carry weight — and keep carrying it years after you stop playing.

  • Movement
  • Memory
  • Identity
  1. 01

    The shape does the talking.

    No oversized logos. No novelty graphics. Just the outline of the place you know by heart.

  2. 02

    Wearable beats collectible.

    A piece that lives in a drawer isn't doing its job. Ours are built for the days in between the games too.

  3. 03

    Personal, not loud.

    Engraving is there for the people who know what it means. Everyone else just sees a clean piece of jewelry.

  4. 04

    One method, every sport.

    Soccer, basketball, hockey, tennis, track and swimming are all drawn the same way — so a Persona piece reads as a Persona piece.

Built for everyday04 · Materials

Built to Stay in Your Rotation.Built to stay in your rotation.

Meaning first, then the metal that has to survive it. Every piece is made to be worn every day, not kept in a drawer.Every Persona piece is crafted from premium 316L stainless steel with 18K gold plating (where noted) — chosen for everyday durability and a clean, modern finish.

Black onyx bead bracelets with gold and silver engraved bars on marble
Gold pitch pendant on a stone ledge beside a pool

  • 316L stainless steel

    Chosen for everyday durability and a clean, modern finish.

  • 18K gold plating

    Where noted, over the same steel core.

  • Waterproof & sweat-proof

    Made for daily wear — training included.

  • Hypoallergenic

    Safe for sensitive skin.

  • Tarnish-resistant

    Long-lasting colour over years of wear.

  • Premium chains

    Adjustable clasps where applicable.

All our jewelry is tested for daily use — durability against water and sweat, made to last over years.

  • Waterproof & sweat-proof — made for daily wear
  • Hypoallergenic & safe for sensitive skin
  • Tarnish-resistant with long-lasting color
  • Premium chains with adjustable clasps

All our jewelry are tested for daily use guaranteeing durability against water and sweat. Made to last over years.

05 · In wear

On the Field. Off the Field. Still Yours.On the field. And everywhere after it.

Not jewelry you put on for games. Something you stop noticing you are wearing.

  • Soccer player in a white number 21 kit

    On the field

    Waterproof, sweat-proof and tarnish-resistant, so it doesn't come off before warm-ups.

  • Athlete wearing a layered pitch pendant
  • Silver Soccer Field Necklace worn against a club backdrop
  • Gold soccer pitch pendant worn with a white tee

    Off the field

    Clean enough to wear with anything. The meaning travels with you; the design doesn't announce it.

“Amazing piece of jewelry. Super stylish and very good quality. Lovely customer service too. Can’t wait to buy more products in the future!”
Jelani Verified buyer · Classic Soccer Necklace Classic Soccer Necklace

Persona07 · Start here

Your Sport. Your Story. Your Piece.Your sport. Your story. Your piece.

Carry the game with you.Find the place that shaped you, then make it yours.

Shop your sport Create your piece Build your team order